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You're having a chat on Skype with a friend of yours, talking about your last holiday, and then you want to send him some pictures. Your new 16 megapixel camera takes amazing pictures, so you drop them in the chat window, and... it takes forever to send them! In fact, each photo is bigger than 6 megabytes, so sending just 20 pictures requires more than 100 megabytes of bandwidth usage. And your friend is just watching those photos on a PC screen, which has a 1 to 2 megapixel resolution, so nearly 90% of the transferred resolution is wasted.
So a simple solution would be opening each picture in an image editor, rescaling it, saving it with a different name and, finally, dropping the new file to the chat window. Boring for just an image, do you really want to repeat it for each picture?
Luckily, there's a simpler and quicker solution, AltaPixShare! Just drop the pictures in the app, choose the rescaling factor with a single mouse click, and optionally apply an image effect, then drop them all to the chat window with a single mouse gesture.